The Vanguard View: Insight for Association Websites

Why Members Don't Log On To Your Website: Part 1 of 3

Posted by Chris Bonney on Tue, Mar 31, 2009

We can't seem to get our members to log in

One of the main complaints we hear from organizations, especially healthcare groups, is that members don't log in to their website. We've pursued many reasons for this phenomenon over the years:

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Topics: log in, web strategy, members only, associations

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